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Writer's pictureJaime Lewis

Why Outsourcing Social Media is a Game Changer for Charities



Social media is where people connect, engage, and discover causes they care about. But let's be honest, managing social media can be a bit of a headache–especially when you've got a million other things to do. That's where a social media agency like Kindly Social can make all the difference. If you're a charity or non-profit looking to level up your online presence, outsourcing your social media management could be just what you need.


So, why should you consider outsourcing social media management for your charity? Let's break it down.


1. Save Time for What Matters Most


As a charity, your time is precious. Evert moment spent crafting the perfect Instagram post or trying to understand Facebook's ever-changing algorithm is a moment you're not spending on your core mission. A social media agency for charities, like us, takes the pressure off by handling everything from content creation to engaging with your online community.


This means you and your team can focus on the important stuff–delivering impact and supporting your cause.


2. Access Expertise and Experience


Social media might seem simple at first glance, but there’s a lot of strategy behind successful campaigns. From understanding which platform suits your message to knowing when to post and what hashtags to use, there’s a lot to get right. A charity marketing agency like Kindly Social brings expert knowledge to the table. We’re not just posting pretty pictures; we’re creating content that resonates with your audience and gets results. By outsourcing, you’re tapping into a wealth of expertise that you might not have in-house.


3. Boost Your Online Presence and Engagement


Consistency is key when it comes to social media. If you’re not posting regularly or engaging with your audience, your charity can easily get lost in the noise. Kindly Social ensures your content stays consistent, aligns with your goals and is optimised for each platform.


We help grow your audience, boost engagement, and keep your charity top of mind. And when your social media presence is strong, it’s easier to drive donations, raise awareness, and build a community of supporters.


4. Cost-Effective Marketing


Hiring a full-time social media manager can be expensive, especially for smaller charities working with tight budgets. Outsourcing social media management gives you access to professional services without the added overhead of salaries, training, and tools.


You get the expertise you need without the hefty price tag–allowing your charity to invest more in the programmes and services that matter most.


5. Stay Ahead of the Curve


Social media trends change faster than you can say “viral post.” What works today might not work tomorrow, and keeping up can be a full-time job in itself. Using a charity marketing agency ensures you stay on top of the latest trends, tools, and updates across all social platforms.


6. Tailored Social Media Strategies for Your Charity


No two charities are the same, and a one-size-fits-all approach doesn’t cut it when it comes to social media. That's why we work closely with you to understand your mission, your goals, and your audience. From there, we create a tailored strategy that aligns with your values and drives real results.


7. Maximise Your Reach with Paid Ads


Running effective paid social campaigns can be a challenge, especially if you're new to the world of social media advertising. We have the skills to create and manage targeted ads that reach the right people at the right time.


Whether you're looking to boost even attendance, increase donations, or spread awareness, paid social can be a powerful tool in your marketing strategy. We know how tight charity budgets can be, and that's why we work with you to make every penny count.


Ready to Take Your Social Media to the Next Level?


With Kindly Social by your side, you'll not only save time and resources but also boost your charity's impact and visibility.


Whether you're looking to improve engagement, run successful ad campaigns, or just want to free up time for your team, we can help you achieve your goals without breaking the bank.


Outsourcing social media management is an investment that pays off in the long run.


If you’re ready to take your social media to the next level, get in touch with Kindly Social today. Let us help you amplify your voice, grow your audience, and raise more awareness for the causes that matter most.

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